Concord, CA

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Location

This two-story enclosed mall, Northern California's largest shopping mall, is located off Interstate 680 at the Willow Pass Road exit in Concord. Sunvalley is easily reached from all directions, including the areas of dynamic population growth to the north and east. Sunvalley is also easily accessible via BART and bus.

Anchored by

Macy's, JCPenney,  and Sears.

Demographics	Trade area 2009	Oakland MSA 2009
Population	1,188,578	2,603,155
Households	466,827	956,766
Average HH Income	$103,857	$98,063

Shopper Characteristics

Sunvalley's core customer base is a diverse mix of college-educated professionals, with high incomes. 61% are married and 47% have children under 18 at home. 45% of households shopping at Sunvalley make in excess of $100,000 a year. 45% of shoppers live in dual-income households.

Shopping Center Information

• On average, shoppers visit Sunvalley 3.7 times per month and they stay 1 hour and 21 minutes per visit.
• On average, shoppers enter 2.4 stores per visit and make purchases in half of them.
• 83% of all shoppers make at least one purchase while at the mall.