Schaumburg, IL

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Location

This premier mall offers three levels of enclosed shopping within 30 miles northwest of downtown Chicago. Woodfield, the dominant retail entity in the suburban Chicago market and the number one tourist destination in Illinois, lies conveniently near the area's main north-south and east-west arteries. It is located at the intersection of Highway 53 and I-290. Woodfield draws from the extensive commercial and residential development surrounding the mall attracting upscale area residents and executives from the more than 20 million square feet of nearby office space. 

Anchored by

Nordstrom, Lord & Taylor, Macy's, Sears and JCPenney

Demographics	Trade area 2009	Chicago MSA 2009
Population	2,747,021	8,524,264
Households	994,823	3,089,400
Average HH Income	$102,182	$89,971

Shopper Characteristics

Woodfield's wide trade area - in affluent Chicago suburbs - is densely populated with young professional families and upscale singles. It is the number one visitor attraction in the state, pulling leisure drive visitors, as well as conventioneers and business travelers from a concentration of nearby hotels. 70% have gone to college or graduate school and 58% are in white-collar positions.

 

Woodfield's shoppers are more affluent than their adult counter part in the Chicago DMA, being 29% more likely to have a household income in excess of $100,000 a year. 56% of shoppers live in dual-income households.

Shopping Center Information

• On average, shoppers visit Woodfield 3.7 times per month and spend 1 hour and 34 minutes per visit.
• 87% of all shoppers make at least one purchase while at the mall.
• 71% of Woodfield's shoppers do not come with a specific specialty store in mind.
• 19% of Woodfield's shoppers are tourists; international tourists' average expenditure is $145 while domestic tourists average $122 per visit.
• On average, shoppers visit 2.9 stores and make a purchase in 55% of them.
• Out of the 45 major centers in the Chicago DMA, Woodfield dominates its competitors, ranking number one most shopped.