“The MallScape program increased traffic to and awareness of our store."
MallScape Testimonials
Mall Retailers
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“We are located inside a mall and I use the display panels provided by JCDecaux for reaching customers who are already in the mall. This works very effectively. Customers walk in and say they saw our ad in the mall.”
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"JCDecaux mall panels provide an upscale vehicle to advertise near point of sale. This innovative and highly visible form of mall advertising has afforded Nautica increased target brand awareness for product launches as well as during key selling time periods."
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"Our sales jumped up incredibly due to the publicity in the mall and we had so many people come into our store asking for "the cute butterfly bag". We have almost sold out of all sizes in this pattern because of it!"
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"During our MallScape campaign of ten key malls nationwide [for 4 weeks], we experienced a surge of inquires on both Giorgio Armani and Emporio Armani eyewear coming from all three of our distribution channels. The Solstice sunglass boutique stores, as well as several optical shops, also wanted to increase their inventory on the styles to satisfy their customers' inquires. MallScape provided an incredible amount of brand awareness as well as foot traffic for the retailers in which we do business. We hope to repeat this program in our spring media plan next year."
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"The store LOVED the added exposure, and the MallScapes really helped increase foot traffic. We're very excited to continue the program in the fall."
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"The posters seem to be having a very positive influence at Water Tower [Place]. Through the first 10 days of the month, our numbers are up considerably over last year and we are pretty sure that our advertising program has something to do with it."
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"I get lots of feedback from new customers who do see the ad coming from the escalator. The traffic has definitely improved and it was just what we needed!"