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This premier mall offers three levels of enclosed shopping within 30 miles northwest of downtown Chicago. Woodfield, the dominant retail entity in the suburban Chicago market and the number one tourist destination in Illinois, lies conveniently near the areas main north-south and east-west arteries, I-290 and I-90. It is located at the intersection of Highway 53 and I-290. Woodfield draws from the extensive commercial and residential development surrounding the mall attracting upscale area residents and executives from the more than 20 million square feet of nearby office space.
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Woodfield Mall
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Average visits per month: 2,545,844
Trade area population: 2,747,021
Number of stores: 290
Size in sq. ft. 2,270,000
Total number of ad faces: 102
Shopper Average HHI: $91,520
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Anchored By
Nordstrom, Lord & Taylor, Macy's, Sears and JCPenney
Demographic
Information
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Trade Area 2009 |
Chicago MSA 2009 |
| Population |
2,747,021 |
8,815,935 |
| Households |
994,823 |
3,197,971 |
| Average HH Income |
$102,182 |
$89.971 |
Shopper
Characteristics
Woodfield's wide trade area, in affluent Chicago suburbs, is densely populated with young professional families and upscale singles. It is the number one visitor attraction in the state, pulling leisure drive visitors, as well as conventioneers and business travelers from a concentration of nearby hotels. 66% have gone to college or graduate school and 56% are in white-collar positions.
Woodfield's shoppers are more affluent than their adult counter part in the Chicago DMA, being 25% more likely to have a household income in excess of $100,000 a year. 64% of shoppers live in dual-income households.
Shopping
Center Information
On average, shoppers visit Woodfield 3.7 times per month and spend 1 hour and 34 minutes per visit.
87% of all shoppers make at least one purchase while at the mall.
71% of Woodfields shoppers do not come with a specific specialty store in mind.
19% of Woodfields shoppers are tourists; international tourists average expenditure is $145 while domestic tourists average $122 per visit.
On average, shoppers visit 2.9 stores ad make a purchase in 55% of them.
Out of the 44 major centers in Chicago DMA, Woodfield dominates its competitors, ranking number one most shopped.
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